Marketing and Music
As can be seen throughout my website, I am passionate about music. In my time at the University of San Diego, I was a member of USD Radio, where I hosted my own reggae radio show, wrote articles published to the website, and became the Program Director of the club. As Program Director, I worked alongside two other students to produce weekly content for our website and social media accounts, host weekly meetings, and oversee the club members. I gained a lot of experience in this position, including how to work efficiently with others, how to be a leader, how to create a marketable social media presence, and how to produce quality content. I built relationships with local and student artists.
One of my favorite parts of USD Radio was music journalism. I most commonly wrote album reviews, concert reviews, and artist spotlights. I currently have seven articles published to the USD’s media website, and I have written many more articles outside of those. Two of my favorite published articles have been my Mac Miller album review for Circles and my interview with a local San Diego band called We The Commas. One of my favorite articles I have written is a song and music video review for R&B singer Wale’s “Good Vibes.” Unfortunately, this article was never published, but I still am very proud of it. Before attending USD, I had never written a music-related article, and I never knew how much I would love it. During my first year of college, I produced content weekly for USD Radio. The quality of my articles has improved immensely since I first started writing and I have found my own personal style. Writing these articles allows for creativity, expression, and education through art.
As well as being a writer for USD Radio, I also previously hosted a reggae show once a week for an hour called “Rhythmic Reggae.” Once a week for one hour, I would sit in the studio and play reggae music. I would speak in between songs about the artists, the rich culture of reggae music, and the history of reggae music. I often liked preparing themes for my shows, such as Hawaiian reggae music night, the Marley family music night, women reggae music night, and so many more. My experience with my radio show has opened up the possibility of having my own talk show or podcast one day. I could also use my experience to prepare artists for their own interviews.
Finally, during my third year at USD, I was the Program Director of USD Radio. I worked with two other students to oversee all of our organization’s operations. We coordinated student-hosted DJ shows, produced written content weekly for our website, and maintained our social media accounts. In this role, I learned to be a leader who works efficiently with others. I also learned how to effectively run a social media account. I learned how to build meaningful relationships with local artists that helped the artist and the station.